Wednesday, June 20, 2012

NEW SITE

To see my actual copywriting portfolio, please visit www.kentkoren.com for new site. This is apparently here for eternity, according to Google.

Friday, March 9, 2012

Canon "Long Live Imagination" Campaign

PROJECT IMAGIN8ION CASE STUDY

Launched the "Long Live Imagination" campaign with the user-generated initiative - Project Imagin8ion - a Ron Howard production based on 8 winning photographs from the masses.
Grey NY
CW/Concept

LAUNCH SPOT :60







The 8 Winning Photos (that inspired the film)


(click to enlarge)

"when you find me," A Ron Howard Production.

This is the film that the 8 winning imaginative photos from the masses inspired.


LONG LIVE IMAGINATION PRINT

Thursday, February 24, 2011

Frontier Airlines: "A Whole Different Animal"

Expanding upon the current "A Whole Different Animal" campaign, we took the animals off the tails after ten years for their travel campaign. Fares so low, even the animals are taking trips.

Saturday, February 5, 2011

Crown Royal Jimmy Bowl Promotional Spots

Promotional Webisodes for Crown Royal's Jimmy Bowl

A series of :30 spots starring legendary Coach Jimmy Johnson
Writer/VO

Jimmy Johnson Crown Royal Collection from flabush athletics on Vimeo.




We compiled a series of our original webisodes and produced an originally composed music video to further promote Jimmy Bowl

"Game Face"

Monday, August 9, 2010

Smirnoff 100 - Give It To Me Straight

Writer - Digital launch of Smirnoff 100 "Give It To Me Straight"

http://www.facebook.com/Smirnoff100?ref=ts#!/Smirnoff100?v=app_116534605045734&ref=ts

Thursday, May 13, 2010

Captain Morgan - Calling All Captains

Writer: The Cougar & The Player

Created character and copy for customizable prank calls.




She’s well aged and out of her cage. He’s got mad game and has no shame.



Tuesday, April 15, 2008

National Resource Defense Council: "A Signature Is Powerful"




NRDC
"A Signature Is Powerful"
"Go to NRDC.org and stand up for your planet"
One Show Gold
Silver Clio

JetBlue Personifly: Seat Matching Site


(click image for details)

(click image for details)


Create a profile, browse others, and find someone to fly with.

Friday, April 11, 2008

FUNJAMAS CLOTHING LINE/BOOKS





FUNJAMAS CHARACTER INTRO VIDEO

Co-creator of clothing line and author of Loloz children's books.





BOOKS by KENT KOREN

VOICE OVER SAMPLES